Our Story

At Kit & Kin our promise is simple - to protect families, now and for the future. From our award-winning hypoallergenic nappies and certified natural skincare for mum and baby, to our powerful plant-based cleaning range, every product is created to be kinder to you and be planet-conscious.

Protecting your world

Co-founders Spice Girl Emma Bunton and Managing Director Christopher Money struggled to find products which were planet-conscious and didn’t irritate their children’s skin.

So they were inspired to develop a natural, gentle alternative for families, with every product bought helping to protect rainforest, support remote communities, and remove plastic pollution from our rivers and oceans.

Find out how we give back

We want to take the best care we can of our children by removing all the toxins found in everyday products, and are planet-conscious at the same time.

Emma Bunton, co-founder

Proud to be a B Corp

Being a B Corp means meeting the highest standards of social and environmental performance. Simply put, we’re using our business as a force for good, putting the planet and its people at the heart of everything we do.

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Giving back, looking forward

Safeguarding our planet for future generations, we partner with the World Land Trust to protect thousands of acres of rainforest from deforestation.

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Driven by a very clear purpose

Kinder to you

We protect your family and your home from harsh chemicals, creating effective products from gentle, non-toxic ingredients and materials.

Planet-conscious

We use as many plant-based ingredients as possible, and aim to minimise our environmental impact. Our products are vegan, cruelty-free, and come in reusable or recyclable packaging.

Protecting your world

We care for people and the planet through the Kit & Kin Foundation. Every product you buy supports our mission to give back to global communities, protect acres of rainforest, and clean up our rivers and oceans.