Black Friday 2020 needs to be different.
After the year we have all had, we need to pause, reflect and focus on what is important.
So this year we are avoiding Black Friday all together.
We are turning off all our advertising.
Instead we are going to use the money we would have spent to buy and protect more acres of precious rainforest.
That’s a saving that’s really worth it.
While other brands are pushing out their promotions, we are going to spend the time from Black Friday to Cyber Monday to talk about what really matters.
A Greener Tomorrow.
We will bring you stories from our giving back programmes in Guatemala and around the world. Thanks to the donation made from every Kit & Kin product purchased, the programmes are thriving. We will share stories from the communities who we work with there, showing the real work that is done through The Kit & Kin Foundation.
We will be exclusively focusing our feed on all things sustainable, from our amazing partners the World Land Trust to our customers who make it all possible.
We would love for you to join us in choosing a more sustainable Black Friday this year.
A great first step is signing up to a subscription service for a sustainable nappy. Did you know that the average baby gets through around 6000 nappies in their early years? So one simple switch to an eco-friendly nappy can make a huge difference.
#NotBlackFridayButGreenerTomorrow
